Tuesday, 29 May 2012

WestJet


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One of Canada’s most successful airlines. Its strategy of "enriching” the lives of people and making air travel fun, friendly and affordable has proven to be a winning formula. Unlike other airlines, Westjet never puts profitability first but rather prefers to make customer satisfaction its prime goal.

At Westjet there aren't passengers; there are guests. There aren't "employees" there are "Westjetters". There aren't "policies" there are "promises". They deliver exceptional service and value to their customers. So let us all book our flight and experience the wonderful service provided by the courteous Westjetters!

To get more information on the success of the business, view their website at www.westjet.com.


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References

Guffey, M.E, Rhodes,K & Rogin, P (2008).Business Communication Process & Product (6th Edition) Toronto, Nelson